MUMBAI:Are you bleeding blue?' mobile phone company Uninor asks employees at its Mumbai office in the build-up to the India-Pakistan semi-final match on Wednesday. As if to be sure about loyalties, it specifies a dress code--blue jerseys signifying the colour of the Indian cricket team--while inviting staff to watch the "mother of all cricket matches" at the company's cafeteria.
"A life-sized screen, snacks and loads of excitement are in store," it promises in an email, adding almost as an afterthought that "employees can work out of the cafeteria on Wednesday." Like Uninor, company after company is creating an atmosphere of convivial bonhomie, transforming a traditional cricketing rivalry into an impromptu celebration. Coca-Cola India and Vodafone Essar are throwing in a big screen, snacks and beverages for staff who want to watch the match at the workplace.
Those who may prefer something different from the office fare can leave in the afternoon, no questions asked. Starting early and winding up no later than 2 pm is the most common stratagem that companies are adopting. For some, it is a way of showing employees they care while for others it is their contribution to garnering good wishes and support for the Indian team. "The positive energy created by this announcement will more than make up for the low productivity . Employees seem to be working harder today to keep themselves for Wednesday," says Amarnath Ananthanarayanan, CEO & MD of Bharti AXA General Insurance.
At Glenmark Pharmaceuticals , the world cup semifinal is an opportunity to create what it calls "work-life balance and bonding ." The company has created a special portal where employees predict winners and best players . Until Tuesday, the portal had received 600 entries . Movie chain SRS group and CHD Developers are even inviting families of employees to join in the fun. "This for us is not yet another employee engagement activity but a belief in the spirit of team," says Ravi Saund, head of business development at CHD Developers.
Harsh Goenka of RPG Enterprises will watch the semi-final match on a giant television screen along with employees at Ceat Mahal, the corporate headquarters in Mumbai. It is not just managers and executives but also future mangers who will be on leave on Wednesday. Ahmedabad-based Endeavor Careers has announced a holiday for its nearly 1,000 students who are training for the Common Admission Test (CAT) to gain admission to business schools. GS Bhalla of yoghurt chain Cocoberry has told 300 employees at the corporate office that they can keep off work on Wednesday . "Some tradeoffs have to be made in the national interest," he says.
"A life-sized screen, snacks and loads of excitement are in store," it promises in an email, adding almost as an afterthought that "employees can work out of the cafeteria on Wednesday." Like Uninor, company after company is creating an atmosphere of convivial bonhomie, transforming a traditional cricketing rivalry into an impromptu celebration. Coca-Cola India and Vodafone Essar are throwing in a big screen, snacks and beverages for staff who want to watch the match at the workplace.
Those who may prefer something different from the office fare can leave in the afternoon, no questions asked. Starting early and winding up no later than 2 pm is the most common stratagem that companies are adopting. For some, it is a way of showing employees they care while for others it is their contribution to garnering good wishes and support for the Indian team. "The positive energy created by this announcement will more than make up for the low productivity . Employees seem to be working harder today to keep themselves for Wednesday," says Amarnath Ananthanarayanan, CEO & MD of Bharti AXA General Insurance.
At Glenmark Pharmaceuticals , the world cup semifinal is an opportunity to create what it calls "work-life balance and bonding ." The company has created a special portal where employees predict winners and best players . Until Tuesday, the portal had received 600 entries . Movie chain SRS group and CHD Developers are even inviting families of employees to join in the fun. "This for us is not yet another employee engagement activity but a belief in the spirit of team," says Ravi Saund, head of business development at CHD Developers.
Harsh Goenka of RPG Enterprises will watch the semi-final match on a giant television screen along with employees at Ceat Mahal, the corporate headquarters in Mumbai. It is not just managers and executives but also future mangers who will be on leave on Wednesday. Ahmedabad-based Endeavor Careers has announced a holiday for its nearly 1,000 students who are training for the Common Admission Test (CAT) to gain admission to business schools. GS Bhalla of yoghurt chain Cocoberry has told 300 employees at the corporate office that they can keep off work on Wednesday . "Some tradeoffs have to be made in the national interest," he says.
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